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Where you start

Know where you stand in a few weeks.

A partner reads your numbers with you. In a few weeks you know your position, what it costs you and which move to make first. Everything you share stays in confidence.

Two colleagues on a warehouse mezzanine going over a printed floor plan, one tracing a path with a pencil, the floor at work below
What you get

One page, written to decide from

Short enough to read before you meet, specific enough to act on. This is a sample of the sheet you leave with.

Sample · A delivery business
The page

Where you stand, what is at stake, three options, one path

Your position on the Control Matrix. The margin and the capital that move with it, sized in your own numbers. Three options, each with the capital it needs. One recommended path, with the first decision to take.

64/ 100

Your score against par

The distance to par is money you earn and do not keep.

Your score, place by place

  • Capital71PAR 100
  • Customer58PAR 100
  • Fulfilment63PAR 100

Capital each option needs, BD thousand

  • Fix the routes12
  • Lease the fleet85
  • Bring delivery in-house240

What each returns a year, BD thousand

  • Fix the routes64
  • Lease the fleet118
  • Bring delivery in-house205
  • BD 112,800At stake a year
  • 3Options, each priced
  • 5.3xReturn on the first option
  • 1Path we recommend
What we read

Your customer, your delivery and your capital

Three places your money is decided, read on your own files.

Sample · A delivery business
The read

Three questions, answered in your numbers

Which customers you own and which you rent from platforms. Whether you own, lease or partner for delivery, and what your network earns against what it costs. How you are funded, and what a lender, an investor or a buyer would see in your numbers.

61%

Of your orders come through channels you rent

Platform terms take a share of every one.

Where your orders come from

  • 61%Marketplaces you rent
  • 22%Your own app and site
  • 17%Your stores

Your delivery, you against par

  • Cost per drop, BD1.180PAR 0.860
  • Drops per vehicle a day28PAR 36
  • First-attempt success81%PAR 92%

How you are funded

  • 55%Your own money
  • 30%Bank facilities
  • 15%Supplier credit
  • 27%Taken from a rented order
  • BD 0.320Lost on every drop
  • 41Days from delivery to cash
Your position

Four positions on the Control Matrix

Where you sell and who delivers for you set your position. Each position has its own test.

Sample · A restaurant business
Control Matrix

Own your customer and your delivery, or rent them

A Tenant sells through apps and is delivered by them. A Carrier runs the network while someone else holds the customer. A Merchant holds the customer and uses outside logistics. A Sovereign holds both, and carries the capital for both.

22%

Of your orders come through channels you own

With a third of your deliveries on your own wheels, this business is a Tenant.

Of every hundred orders

Through your own channels 22Par 55

Of every hundred deliveries

On wheels you control 35Par 70

  • 22%Orders you own
  • 35%Deliveries you control
  • 27%Commission on a rented order
How it runs

Led by a partner, held in confidence

Qasim Abbas leads the read and answers you personally. You share your management accounts, your channel and platform terms, and your fleet or logistics contracts.

See how fees work. After the read, we build or run the plan with you through any of the seven capabilities.

Where it leads

Related

Bring last month. Leave with a score.

Sit down with Qasim Abbas. One table, your numbers, and a clear read on where you stand against par.